About Sustainable Agriculture

Conventional agriculture often poses a major threat to the finite natural resources and environment by depleting them. This created the need to find modern innovative agricultural methods and the direction of agriculture towards sustainability to reduce the waste of natural resources.

The climate of the Jordan Valley is characterized by being several degrees warmer than the surrounding lands, and it is one of the most fertile agricultural lands. It is  considered one of the most important food baskets in Jordan because of its climatic conditions.

The sustainable agriculture project solves the problem of water consumption, it is expected that 30% of water will be saved in the hydroponic system compared to conventional agriculture, with an increase in production and production quality.

The main objectives of our sustainable agriculture project:
  • Pioneering: using the latest technologies in the field of greenhouse and sustainable agriculture, as an innovative field for the Jordanian agricultural sector.
  • Profit: achieving economic returns by raising the quantity and quality of agricultural production and entering privileged markets.
  • Environment: saving water consumption compared to traditional agriculture through good management of water resources and methods of using modern irrigation systems.
  • Job creation: employing members of the local community, especially women and youth.
  • Social Cohesion: Reduce child labor in the project area by creating job and training opportunities for the head of the family in exchange for children’s enrollment in schools.
  • Tourism: Promote agro-ecotourism by organizing agricultural tourism events and activities to participate in the harvest season and promote the concept of belonging to the land.
  • Training and rehabilitation: training and qualifying the local community to apply modern agricultural technology practices with their own projects.
  • Food security: A central issue of great importance at a global and national level, especially after the COVID-19 pandemic.